ODM, private label or ready stock: which way to source lingerie.

Choose ODM development when the design is yours and new; private label when one of a factory’s existing styles already fits your range; ready stock when you want to test a range or restock quickly. Many brands use all three: ready stock to test, private label to build a range, ODM for signature pieces.

Updated October 2026 · Sunspice Lingerie, Yiwu

The three routes side by side

	ODM development	Private label	Ready stock
You start from	Your sketch, tech pack or reference garment	One of our 1,000+ styles	Styles in our Yiwu warehouse
Minimum order	Usually 120 pieces per colour, per size	Usually around 36 pieces per colour on in-stock styles, sizes mixed	From 3 pieces per style and colour, sizes mixed
Timing	About 50 days from brief to shipment	Depends on stock and packaging	Ships within 3 working days
Your labels and packaging	Yes	Yes	Ask us
Changes to the design	Everything is yours to decide	Fabrics and colours can be adapted	None
Best for	New brands and new collections	Retailers launching an own label	Testing a range and restocking

ODM development

You own the idea; the factory turns it into a pattern, a fit-approved sample and a graded size set, then produces it. It costs more time and a sampling fee, but the style is exclusive to your range. See From sketch to bulk for the steps and timings.

Private label

You pick finished styles from the factory’s range and sell them under your brand, with your woven or printed labels, hangtags and packaging. Fabrics and colours can be adapted. It is the quickest way to launch a full range without development costs, but other buyers may sell similar styles.

Ready stock

You buy what is already made and in the warehouse, mixing styles and sizes. It is the lowest-risk way to see what sells before committing to minimums.

A common path for a new brand

Order a mixed ready-stock selection to test what sells in your market.
Put the best sellers under your own label as private label.
Develop two or three signature styles with the pattern room once the range is established.

FAQ

Questions buyers ask.

What is the difference between ODM and OEM?

In OEM the buyer brings a finished design and specification; in ODM the factory also contributes design and pattern work. Our pattern room does both.

Is a private-label style exclusive to me?

Not by default. Exclusivity is agreed style by style.

Can I move a ready-stock style to private label later?

Yes. Any style in our range can carry your labels.

More buyer guides

Not sure which route fits?

Tell us what you want to make and we will suggest the route. We reply within one working day.

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Equivalent sizes
	Regular			Plus			One size
	S/M	M/L	L/XL	1X/2X	2X/3X	3X/4X	O/S	O/S Queen
Bust (cm)(in)	82–88	87–99	92–104	97–109	102–114	107–119	82–94	97–114
Waist (cm)(in)	60–66	65–77	70–82	75–87	80–92	85–97	60–72	75–92
Hip (cm)(in)	86–96	94–106	99–111	104–116	109–121	114–126	89–101	104–121
Weight (kg)(lb)	40–55	55–65	65–75	75–85	82–91	91–102	40–70	73–91
Cup	A/B	B/C	C/D	D/E	E	F	B/C	D/F
UK	6–10	10–16	14–19	16–20	19–21	20–23	6–15	16–21
US	2–6	6–10	10–14	15–18	17–20	18–20	2–9	15–20
France / Spain	34–38	38–42	40–44	42–46	44–48	46–50	34–40	42–48
Germany	32–36	36–40	38–42	40–44	42–46	44–48	32–38	40–46
Italy	38–42	42–46	44–48	46–50	48–52	50–54	38–44	46–52
Australia	10–12	12–14	14–16	18–20	22–24	24–26	10–15	18–24
Japan	7–9	9–13	15–17	21–23	23–25	25–27	7–15	21–25
Hosiery and briefs
Inseam (cm)(in)	81	84	87	90	91	94	84	91
Rise (cm)(in)	18–19	19–20	20–22	22–23	23–24	24–25	19–20	22–24